Amanda Cole

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Amanda Cole serves as chief marketing officer at Bloomreach. She is a passionate marketing professional with more than 15 years of experience in helping SaaS companies build impactful brands, communicate differentiated value, and grow high-performing marketing teams.

ARTICLES BY THIS AUTHOR

09/21/2023

How AI Can Turn Customer Data Into Real Action

With the amount of data businesses amass today, understanding customers to personalize their shopping experience is more possible than ever before.